Bruce Hatwell


Executive Director


Bruce has been involved in Lucid Consulting since its inception in November 2000. From company naming and establishment, right through to present day, his role is constantly evolving, always adapting to the needs of the business.

In addition to working with clients, and with a particular focus on electrical engineering, Bruce takes time to mentor staff both within Lucid Consulting and externally.

Bruce draws inspiration from his personal heroes Nicolai Tesla and Elon Musk, as well as his three children, and would love to one day invent something that ‘changes everything’.

“Lucid is a fantastic vehicle to provide success for motivated people.  In the words of Elon Musk; “People should pursue what they are passionate about.  That will make them happier than pretty much anything else.”